Okay, enough now
On Sunday I talked about offence seeking and mentioned that something I find particularly weird is this fashion of being offended on behalf of someone else, particularly when they’re not all that bothered themselves, the example being the fuss made over comments by a couple of daytime TV hosts about VC recipient and SAS member Ben Roberts-Smith when he clearly doesn’t think it worth getting worked up about himself. This happens a lot these days, and its zenith (or nadir, depending on your point of view) is generally found when some well intentioned right-on type, generally white, gets offended about something on behalf of a group who are not white and begins talking about patronising these people without noticing how patronising it is to act as if they can’t decide whether to be offended for themselves but need some PC obsessed wanker to do it for them.
However, there’s another depth it can sink to, and that’s when actual threats of violent retaliation are made, which is about where we are now with the level of frothing outrage over the remarks of those two TV airheads.
Two more companies have pulled their sponsorship from the morning television show The Circle as Channel 10 today condemned a number of “extreme comments” and threats on social media sites targeting co-host Yumi Stynes.
The latest company to cut ties with The Circle was Mirvac Hotels and Resorts, which posted on its Facebook page that it had cancelled all sponsorship due to the “abhorrent comments” made on the show last week about Australian war hero Ben Roberts-Smith.
Yoplait has also reportedly withdrawn its advertising within the morning television show. Yoplait has been contacted for comment.
It follows news yesterday that Swisse Vitamins, coffee chain Jamaica Blue and Big 4 Holiday Parks had cut their ties with The Circle after Stynes, along with and veteran journalist and guest co-host George Negus, mocked the Victoria Cross recipient.
Stynes has since become the target of an online hate campaign, including physical threats against her and her children, and racial vilification.
If companies want to ditch advertising during or sponsorship of the show then that’s up to them, and if people want to boycott the show or the products of companies who – how very dare they – don’t think such puerile comments are worth changing their advertising strategies over then likewise. But threatening someone over it? Threatening their children? Seriously? Why, what did her kids do?
What the fuck is wrong with people?